WestRock Wins Pro Carton-ECMA Award
WestRock Company has been recognised as a winner in the 2015 Pro Carton-ECMA Carton Awards. The recognition is for the use of WestRock's Crescendo C1S (300 gsm) paperboard in a uniquely stunning package that was designed and converted by Alzamora Packaging for Boffard, a producer of fine cheeses.
Crescendo was chosen for this project for many different reasons. The unique white and gold design needed a board that featured a clean-white styling combined with a smooth two-sided coated surface that allowed for high-end graphics and finishes like those used on this package. Crescendo also provided a luxurious feel and allowed for clean crisp die-cutting - another unique feature of this package design.
"We are extremely excited to have won this award," said Regina Knoll, marketing manager, WestRock EMEA. "Crescendo was the perfect solution to this challenge. It met every criteria set for this project, including colour, versatility and mechanical characteristics."
