Warren Board features IP Arktika luxury watch gift set

27 January 2014


Using International Paper’s fully coated, folding boxboard grade Arktika, UK-based Warren Board Sales has produced a gift presentation box and information leaflet to be used as a promotional tool for Arktika in the UK.

The presentation box and leaflet form part of an exclusive Arktika digital watch gift set used as a promotional gift for customers.

The watch is inserted into a high-quality luxury presentation box with an inner tray, using the Arktika 350gsm grade folding boxboard.

According to International Paper, the aim of the process is to demonstrate the ability to communicate the messaging of sophisticated brands and luxury goods with the right packaging, as well as the ability to ‘up-sell’ products with the assistance of appealing, high impact packaging.

The presentation booklet was produced using Arktika 200gsm, with the whole process being produced using a Komori 528 five colour B2 printing press using conventional litho print.

In addition, the print process used a special mix black ink with matt sealer, together with a spot gloss litho varnish and silver foil block.

Warren Board managing director Kieran Ferguson says: “The combination of an excellent whiteness, smooth surface and inherent strength characteristics couldn’t fail to deliver a fantastic finished piece.

“Both carton converters and commercial/graphical printers can now clearly see the high end results achievable on this top quality grade.”

Produced at International Paper’s Polish mill in Kwidzyn, and said to be suitable for all types of printing, varnish and film lamination applications, Arktika is a high quality fully coated folding boxboard grade, with a coated white back (GC1), aimed primarily at the luxury cosmetics, pharmaceutical, greeting cards and higher quality packaging and graphical applications.

Warren Board Sales also distributes International Paper brands such as Everest (SBS), Carolina (SBS), and Alaska (GC2) in the UK.



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