Esko-Graphics has launched the 'die-less' Kongsberg DCM 24 Digital Converting Machine for automatic small lot production of corrugated packaging and point of purchase displays. At an in-house event in the company's Gent facility, prototypes of 850 point of purchase displays for a fictional perfume campaign were produced on the new machine, to prove its value as a cost and time saving system for short run production. A point of purchase display, a mobile and a fragrance box and a shipping box were printed on various materials with different print systems.
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