The PrintCity Alliance reports that visitors to its recent two-day Packaging Inspiration Forum were "highly satisfied". At the event in Düsseldorf, some 90 experts from the packaging industry discussed current topics and listened to keynote presentations. The main subjects were finishing, brand protection, packaging management and digital printing for the packaging industry.
Speakers from the industry described the economic benefits of finishing and gave insights into the decision-making processes regarding investments in finishing and materials. The technical possibilities and their implementation were then presented and discussed in greater depth in subject-specific break-out sessions.
"We're delighted with the extremely positive response," sums up Rainer Kuhn, managing director of the PrintCity Alliance. "The feedback from the creative workers and the brand-owners, in particular, confirms the need to continue this series of events."
The next Packaging Inspiration Forum will be held in the second half of February 2014.
