Converting Innovations, a new co-located show with the Packaging Innovations event, will make its debut at the UK's NEC venue on 26-27 February 2014. The new event will aim to offer visitors "everything from materials to machinery; contract services to print services; as well as the latest ideas for inspiring stand-out packaging".
Alison Church, event director at easyFairs UK, says: "Until now, the UK has not provided suppliers of converting machinery, equipment and technology with an opportunity to meet buyers and influencers face-to-face in an environment that is proven to deliver business. We are always looking for new ways to develop and build the show, and with the UK packaging converting market worth £11 billion, we had to reflect this at the 2014 show. We also have plans to develop and build the Print Innovations area too."
In addition to Converting Innovations, the 2014 event will feature seven co-located shows: Packaging Innovations, Ecopack, Contract Pack, Packtech, Print Innovations, and Labelling Innovations.