Markem-Imaje introduces its new SmartDate Xtra Ribbon
Markem-Imaje, a world leader in marking and printing solutions and the undisputed market leader in Thermal Transfer Overprinters, introduces its new thermal transfer ribbon for its SmartDate coders. Extra-resistant, flexible and cost effective, the new SmartDate Xtra Ribbon is designed to raise the standard for thermal transfer printing on flexible packaging and increase production efficiency.
Amongst the benefits of this new ribbon, the SmartDate Xtra Ribbon is 25% more resistant than other standard market brands. Prints are durable and don't rub off regardless of application, wet or cold, dry or humid, or during transportation. Coded products reach the store shelves and the final consumer securely intact.
The new SmartDate Xtra Ribbon is also designed to offer extra flexibility. It allows for durable print on most flexible packaging substrates, even the most difficult plastic films and film coatings, and at high speeds without compromising on legibility. Customers will only need one ribbon grade for most of their current and future packaging needs; reducing errors and inventory-related expenses.
«The new SmartDate Xtra ribbon raises the market standard" explains Andy Gray, Product Marketing Manager at Markem-Imaje. "Our customers are already very enthusiastic about having one ribbon for all their products that offers them long lasting codes that don't rub off while allowing them to increase production efficiency."
Coupled with Markem-Imaje's SmartDate line of coders, the SmartDate Xtra ribbon also brings extra productivity to the production floor. The ribbon is made on an ultra-thin film which provides 83% added roll length vs. standard 600 m ribbons. Customers require fewer line stoppages and benefit from higher production line performance while increasing production throughput by over 90% (based on a standard application). Using a SmartDate Xtra ribbon also extends printhead lifetime since it requires less energy to transfer the ink onto the film. Fewer thermal printhead changes will ultimately reduce costs and improve overall productivity.
