Lyreco Group today announced the acquisition of DeskRight, a leading office supplies business on the Singapore market.
The move puts Lyreco, European leader and number three worldwide in the distribution of workplace supplies solutions to businesses, in a leadership position on the Singapore market and represents the first step in its new development strategy for the Asia region.
The acquisition will boost business at Lyreco Group's Singaporean subsidiary, opened in 2006, as it benefits from DeskRight's relations with local businesses and government agencies. This B2B client base will in turn benefit from Lyreco's international scope, logistics expertise and global purchasing power.
The two companies will work together to capitalise on their complementary strengths and increase market share by improving client experience.
"We're delighted to welcome DeskRight into the Lyreco Group," says Gregory Lienard, managing director for Asia. "DeskRight has over 25 years' experience on the market as well as an excellent insight into the needs and expectations of clients in Singapore.
"Andy Koh, the long-standing owner of DeskRight, will be working with us as managing director for Singapore. The women and men in both companies share the same fundamental values. Together we will form an even stronger team to position Lyreco as the ideal partner for companies in the region."
