New from Itac is a label adhesive said to provide a good bond, while allowing colour change labels to to indicate ripeness of pre-packed fruit. Positioned inside the cellophane wrapping, these labels enable shoppers to see at a glance, the exact stage of fruit ripeness, allowing them to purchase fruit to his or her exact preference.
According to Itac, while various proprietary brand adhesives are capable of affixing paper to cellophane, the label manufacturer had difficulty locating a ‘food safe’ adhesive that could achieve a successful bond without inhibiting the action of colour change.
Itac claims to have solved the problem by creating Foodsmart - an FDA approved adhesive which does not interfere with the label’s ability to alter hue, yet adheres well to the cellophane wrapping. Also, crucially, it is said to be safe when it comes into direct contact with food.
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