Coveris opens Pack Positive sustainable development centre

18 February 2019

Leading European packaging manufacturer Coveris has opened a first of its kind sustainable development centre in Leeds, as part of its Pack Positive strategy to address packaging and food sustainability in a circular economy. Responsible for delivering sustainable packaging of the future across multiple plastic and paper formats, the centre is set to connect industry stakeholders with new trends, materials, technologies and ways of thinking, supported by an academic partnership with Leeds Beckett University’s The Retail Institute.

Coveris opened the doors to its Pack Positive Centre on 31 January, welcoming experts from across the industry, including speakers Olga Munroe from Leeds Beckett’s The Retail Institute, Roy Cox from WRAP, ORPL’s Stuart Lendrum, and Lee Marshall from LARAC, to deliver a range of insights on sustainability in the supply chain. With a strategic focus on industry collaboration throughout the entire supply-chain, leaders from across the retail food and drink sector also participated in a collaborative Thought Leaders Forum chaired by Professor Jeff Gold of Leeds Beckett University to explore future opportunities and challenges faced as an industry.

The Pack Positive Centre provides a dedicated facility and creative development space for retailers, brand owners, manufacturers and technology partners to collaborate with Coveris and drive sustainable value through the entire packaging development process; from ideation and insight, through to testing, print, commercialisation and recyclability.

Aligned with UK Plastic Pact and Courtauld 2025 commitments to support a circular economy and reduce waste, Pack Positive® shares the ambitious goals of delivering 100% recyclable packaging, 30% recyclate plastic content and 20% food waste reduction.



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