Comexi consolidates its position in the Brazilian market with a successful seminar in São Paulo

6 December 2018

Comexi, a global leader in the flexible packaging industry, has confirmed the importance of the Brazilian market for the company. For that reason, it held a seminar in the city of São Paulo with the participation of almost one hundred professionals from 32 of the most important companies in the sector. The event was led by Comexi and the Manel Xifra Boada Technology Center (CTec), the primary motor of knowledge in the flexible packaging sector.

Firmly committed to the knowledge and evolution in the industry of the flexible packaging conversion sector, Comexi selected Brazil as the venue for the fifth 2018 technical seminar, confirming the confidence of the company’s owners in the economic recovery of this country. The first four seminars were held in Peru, Mexico, South Korea and Japan respectively. The conference took place at the Holiday Inn Parque Anhembi Hotel in São Paulo, and Comexi sent its best technicians and specialists to give high-quality lectures that allowed attendees to learn about the new global solutions for a flexible packaging market, which every time is more demanding.

Jeroen Van der Meer, CEO of Comexi, was in charge of welcoming all the participants to the seminar. After this introduction, Marc Boadas, general director of Comexi in Brazil, took the floor to stress the growth opportunities that flexible packaging has in the Brazilian market, which is beginning to take its first steps. He also commented on its global trends, as well as the opportunities of the different agents of the sector. "The flexible packaging market is economically healthy for industrial monitoring because it has a historical and future annual growth of more than 5% per year", said Boadas, who also highlighted that "the South American market has an annual consumption of flexible packaging per capita less than US $8, while Europe has US $24 and the United States US $63".

This was followed by a number of other fascinating talks. Eduard Sala, CTec specialist in prepress, focused his two speeches on colour management and extended gamut management; André Pérez, sales manager of Comexi in Brazil, led the flexo presentation with a detailed explanation of the company’s core business and offered an excellent variety of products for all types of printing; Albert Torrent, brand manager of Comexi’s slitting business unit, explained the changes taking place in society that force the creation of adaptive packaging.

The day ended with a round table that was followed with attention by all attendees. Eduard Sala (CTec), Clodoaldo Neto (general director of TotalFlex, a company with a close relationship with Comexi who has only Comexi machines in their facilities) and Aislan Baer (director of Projeto Pack and consultant) took part in this one.

The event was sponsored by some of Comexi's main partners, leading companies such as Dupont, Rossini, Apex, AVT, Daetwyler, Esko, ESI, Alltech and Sun Chemical. 

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