Sappi's high white Algro Design board was chosen by Lausanne based skincare cosmetics specialist Institut Dr Scheller for the boxes for its new Phyto Solutions premium range. The range is based on three key age groups with the products for each group differentiated by the respective colour guides - metallic blue, platinum and light violet.
Astrid Kohler, brand director skin care at Dr Scheller, says the board's whiteness and superior appearance to competitive packaging in the phyto market was its main attraction.
German converter Martin Spiegel Kartonagenfabrik, in Höchberg, produced the boxes, printing the outside in the three special metallic colours plus black, with an overall UV gloss varnish. The word Solutions is highlighted with silver foil, and the logo and the word Phyto relief embossed. The inside of the boxes is printed in a single colour, with the logo reversed out in white and with a matt coating.
External weblinksConverting Today is not responsible for the content of external internet sites.Sappi
