Kodak and Arden Software have formed a strategic alliance to offer 3D prototyping and structural design systems to the packaging market. Arden’s Impact structural design applications for solid board, corrugated or plastics are said to integrate seamlessly with Kodak’s Prinergy Powerpack workflow systems to facilitate the packaging production workflow from product design through to print production.
Through this collaborative marketing and selling agreement, the companies will combine forces to market, sell and implement the complementary product portfolios which extend from the structural design and production management software to Kodak’s CTP, proofing products and consumables.
“As companies strive to reduce the impact of packaging on the environment, the use of structural design software to facilitate product redesign and prototyping is growing,” said Steve Miller, Kodak’s product manager, packaging workflow. “The alliance is intended to address this trend and help brand owners and package printers bring redesigned products to market more quickly.”
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